Try Betway, a young online bookmaker who introduced eSports to bettors, and get your £30 free bet!

Who are Betway?

Betway has a strong presence in the market despite being the youngest online bookie among the big players. Most of their success can be traced down to their prudent promotions policy – they have learned their lessons from a bad start – and persistent commitment to sponsorships of high profile sports clubs and persons. The company claims to be the first one to introduce the eSports market to the betting world and continues to have strong ties with the flourishing gaming industry.

As any betting company, Betway has gone through some ups and downs, but what they haven’t had is major controversies with paying big winnings! In fact, they were the first bookie to pay out a record slot machine win worth £13 million to one Jon Heywood.  

Betway is an all-in-one gambling services operator that covers fixed odds betting, live betting, casino, poker, games and slot machines.

How to open an account and claim your bonus

1. Visit

2. Click on the ‘Sign Up’ button at the top of the page.

3. Provide your name and date of birth.

4. Create your username and password and type in your e-mail address.

5. Enter your address and telephone number. Specify your preferred bet limits and choose currency.

6. Click ‘Register’ and make your first deposit to claim your bonus!

New customers can take advantage of a £30 free bet welcome offer upon their first bet of £10. Once you claim it and start playing you will eligible to receive additional activity-related and daily/weekly bonuses.

Betway Promotions

Betway know what to do and what not to do when it comes to promotions. When they first launched, their promotions were notoriously complex and difficult to win. As a result of the following storm of complaints, they have shifted their approach to a more favourable model. To give you an idea of what kind of promotions they tend to offer, have a look at their most recent active offers:

1. Free Bet Club – Every week, Betway offers £10  in free bets for accumulator and treble bets at the minimum £25.

2. You lead, you win – For NBA games, back a team to win and if it leads by more than 16 points at any point of the game, Betway will pay out the stake even if the team loses or draws.

3. Up to £1000 Casino Bonus – Betway offers up to £1000 casino welcome bonus split into three parts, one for each deposit. First deposit gets you 100% back in free bets, second – 25%,  and third – 50%.

4. Yankee £5 Free Bet – During the promo period, ‘Yankee’ bets placed on horse races with a minimum stake of £11 get you £5 back.

To be honest, we couldn’t find as many promotions as some other bookmakers, and this gives Betway and area to work on. But this is not to say that their current offers aren’t good. Their £1000 Casino offer, in particular, is very attractive.

To stay on top with Betway’s latest promotions, simply visit their website from time to time.

How Betway started

Betway was founded by Rosehall Global in 2006 – quite a bit after the internet revolution of the betting world. The company didn’t have an easy ride at the beginning. Due to bad management and some dubious decisions about promotions, Betway built a bad rap, which they had to repair for years afterwards. Fortunately for them, following several restructures and a change of approach, they managed to rise up the ranks in the next decade.

The boost in reputation was further backed by Betway’s active participation in sports as a sponsor. In 2014, the operator sponsored their first major horse racing event, the Queen Mother Champion Chase, and in 2017, they signed a three-year deal to become the official partner of the Grand National Festival.

2015 was also a year filled with great success. Betway became the first bookmaker to sponsor an eSports event, the ESL, and became official shirt sponsors of West Ham United. In addition, their bingo platform, which is now closed, received recognition at the WhichBingo awards – the company’s first accolade.

In just under 14 years, Betway has evolved from a shaky start-up to an internationally recognised online gambling giant. Today, the Betway team consists of over  1000 employees and generates revenue in the hundreds of millions.

Website Usability

  • Simple design
  • Easy navigation
  • Multiple-language support
  • Quick loading speed

Betway’s website utlises on a standard, for bookies, format. Punters won’t find it too difficult to navigate around its content. The sports categories are positioned on the left side, the main gambling compartments are in the header, and the live events on the day – in the body of the page.

What catches the eye when you first visit is the design. Simple black and white with a good-sized font pull you in straight away.

Once you have an account, you get to enjoy more control over what you see and what you receive in your feed. Betway has a blog that publishes all the latest news surrounding football, tennis, cricket and so on. In addition, punters are provided with guidance in the form of betting tips and strategies. You can customise your feed from the user panel. This will help you keep track of the latest developments and will improve your betting success ratio!

Sports Markets Coverage

All the major markets are available at Betway. In fact, the company claims to have over 10,000 markets in total, and, if that’s true, it’s safe to assume that you could get lost in there. 

There’s a huge focus on football as well as on sports that Betway has a unique connection with, like eSports. Football lovers will find plenty of depth there, while younger bettors or video games enthusiasts can test their luck on a plethora of popular games like CS: GO, Starcraft 2, Warcraft 3, League of Legends, Dota 2, Call of Duty and more.

To further improve the betting experience, Betway has partnered with Betradar, a huge supplier of game statistics. The information is presented in a way that it is easily accessible and digestible.

Overall, the sports market coverage is enough to warrant a shoulder to shoulder position with giants like Bet365 for example. It’s definitely worth a go.

Betway Features


Place live bets at favourable odds. The Betway in-play has hundreds of markets of all sizes and comprehensive and well-presented statistics to support betting decisions.

Cash Out

Once the temperature hits unbearable levels, the Cash Out tool can save your bets or secure your winnings in a mouse click. It allows punters to pull out of bets at any time during a game.

Partial Cash Out

Betway offers the unique function ‘Partial Cash Out’. This takes the Cash Out tool to a new level. With it, punters can decide to pull out of a bet partially, leaving an active sum if they are not sure about the outcome of an event.

Bet Builder

This tool allows punters to use the full scope of their imagination and build bets that may consist of two or more separate markets.

Live Streaming

Betway’s live streaming service is available in the UK, Sweden and Ireland. To gain full access to it, you simply need to have an account in positive balance.

In-Play Betting

The first thing that we noticed when we visited the Betway in-play platform was the depth of the football markets – with options like Guatemala Premier Division, Russia’s Women’s Football, Iran League 2, Lithuania Cup, and more. This gives bettors a big enough playground to apply their knowledge.

Second thing was that out of 30 markets half of them flashed ‘Live’ during what is considered off-peak time. With coverage spreading to every corner of the world, punters are guaranteed big betting freedom at all times during the day and a really overwhelming selection during the weekends.

Before placing a bet, it is worth examining the useful statistics section available. This way, you can do a quick double-check to confirm your betting convictions or decide to modify your bet before you take a plunge.

All in all, Betway in-play offers a pleasing variety of markets, some with very attractive odds. They are a decent alternative to any in-play leader out there.

Betway Odds

Finding excellent odds at Betway would depend on which sports event you want to bet on. In general, Betway is known to offer competitive odds in football, eSports, snooker, tennis and cricket. However, if you want to bet on Fury vs Wilder 3 or most of the horse races happening all over England, you’d probably feel there are better options elsewhere. To compensate on these sports, Betway regularly offers daily odds boosts and other activity-related promotions, which might be worth taking a look.

Betway hits most of the marks when it comes to odds. They are very near the top when it comes to several sports, mind you these sports are quite popular, but there are some areas marked for improvement for sure.

To cap it, if eSports or football is your thing, look no further than Betway!

Betway Casino

Casino-promotions hunters will be drawn like bees to honey at Betway. Plenty of free spins and some mind-blowing jackpots are on the table. The excitement starts as soon as you place your first bet, which will prompt a welcome pop-up awarding you 100% of the value of the bet. There is a limit to the bet, but you can get up to £300 back in free bets and spins.

From there on, it will depend on where you invest your money but, wherever it is, similar offers will come your way at a regular interval. In terms of variety, it’s true that Betway can benefit from a bit more slot machines, but their partnership with Microgaming has produced more a lot of value in their Vegas section especially. Couple that with their £10,000 prize pool that is up for grabs, and you get the point.

For seekers of the closest thing to the real deal, Live Casino awaits. There you can test your luck in a dozen blackjack games, poker and roulette – all with real dealers.

Deposit and Withdrawal

Getting your money in and out of your account is no hassle. Betway allows fast and safe transactions via a number of ways (all free of charge): Visa, Mastercard, Skrill, Neteller, Entropay, PaySafeCard, ecoPayz, and bank wires. All of the deposits are instant apart from bank wires, which can take up to 10 banking days. Deposit limits apply at Betway, but, at first glance, they seem adequate, apart from the PayPal option, which only allows for a maximum deposit of £2000.

As part of its security policy, Betway may ask you to verify your identity upon requesting a withdrawal. It is good to get this out of the way before you make any bets to avoid any issues. To complete your verification process, you simply need to provide Betway with supporting documentation such as ID card, passport, utility bill or bank statement.

All withdrawals can be made via the above-mentioned ways and are free of charge. For bank wires, it can take up to 10 banking days.

Security and Licences

We always ask you to not take our word for it and check whether a bookmaker is safe. However, based on our research, all things seem to be in order at Betway. They are a heavily regulated bookmaker allowed to operate in dozens of countries thanks to licences from the UK Gambling Commission and the Malta Gaming Authority. In addition, they are members of the European Sports Security Association, Remote Gambling Association and the Independent Betting Adjudication Service, which means you will be protected by major bodies in the gambling industry.

Betway also has an excellent track record when it comes to data protection. They use an encryption service and protect their customers’ data via firewalls and storage in offline servers. They are a reliable operator who provides the needed resources to punters struggling with gambling addiction. They do so with the help of a number of self-regulation tools and by providing direct channels to supportive entities like eCORGA.

Furthermore, a quick check on AskGambler returns excellent results. 40 out of 40 Betway issues been resolved in recent years.

To conclude, Betway is a safe and trustworthy provider of betting services.

General Information

Company: Rosehall Global

Owner: Anthony Werkman (CEO)

Headquarters: London, Malta, Guernsey

Customer Care

Working Hours: 24/7

Channels: Telephone, Email, Live Chat

Supported Languages: English, Danish, Finish, German, Italian, Norwegian, Portuguese, Russian, Spanish, Swedish

Contact details:


Min.Bet:  £0.10

Bet Limits: Rules Apply

Odds: Above-average odds


Services – Cash Out, In-Play, Live Streaming, Casino

Restricted countries: Singapore, Denmark, Israel, Spain, Australia, Turkey, Iran, Italy, France, Bulgaria, Belgium, Bosnia and Herzegovina, Hungary, Philippines, Romania, South Africa, Turkey, Uganda, USA, Yemen, Iraq, Israel, Lithuania, Myanmar, Syria, Greece, North Korea, Mexico, South Africa, Greenland

Supported Platforms: PC, tablet, mobile

Mobile App: Yes

Common misspellings: bet way, berway

Alexa Global Rank: 10,000

Markets Covered

American Football, Basketball, Boxing, Cricket, Cycling, Darts, Football, Golf, Greyhounds, Handball, Horse Racing, Ice Hockey, MMA, Martial Arts, Moto GP, Politics, Rugby, Snooker, Special Bets, TV, Tennis, Baseball